Write a Price Increase Letter to a Client
Use this prompt when you need to write a personalised price increase letter to an existing client. Fill in the bracketed fields with your specific details before sending to the AI.
The Prompt
Write a price increase letter from me to a client. Here is the context: - My name: [Your name] - Client's name: [Client first name] - How long we've worked together: [e.g., 3 years] - Key projects or results I've delivered for them: [e.g., "redesigned their website in 2023, managed their Instagram account for two years, their follower count grew from 800 to 4,200"] - Current rate: [e.g., $1,200/month] - New rate: [e.g., $1,450/month] - Effective date: [e.g., March 1, 2026] - My communication style with this client: [e.g., "friendly and informal, we're on a first-name basis and sometimes text"] - Reason for the increase: [e.g., "my costs have gone up and I haven't raised rates in two years"] The letter should: acknowledge our relationship warmly, give a clear reason for the increase, state the new rate and the date it takes effect, and invite them to reach out with questions. Keep it to three short paragraphs. Don't make it sound like a legal notice or a corporate memo. Write it the way a real person who cares about keeping this client would write it.
From the guide
How to use AI to write a simple price increase letter to existing clients so you don't lose them when you raise your rates →Related Prompts
Rewrite Price Increase Letter for a Trade Business
Use this as a follow-up instruction when the AI's draft sounds too corporate or formal for a trade or hands-on service business. Swap in your own business type as needed.
Shorten a Price Increase Letter Draft
Use this as a follow-up instruction when the AI's first draft of the price increase letter is too long and needs to be trimmed.
Price Increase Letter With a Firm, Non-Negotiable Tone
Add this to the base price increase prompt when writing to a client who is a slow payer, difficult to work with, or someone you want to set a firm boundary with around the new rate.
Price Increase Letter for Project-Based Clients
Add this to the base price increase prompt when writing to a project-based client you work with occasionally rather than on an ongoing retainer.