Run a Competitor Service Gap Analysis
Use this after gathering your own service list and Perplexity summaries of 2–4 competitors. Paste all raw data before this prompt to generate a structured gap analysis table with actionable recommendations.
The Prompt
You are helping a small business owner conduct a service gap analysis. Below is a list of their services, followed by summaries of 2–4 competitor service offerings gathered from public sources. Please create a structured comparison that includes: 1. A side-by-side table showing which services each business offers (use ✓ for yes, — for no) 2. A list of gaps — services competitors offer that I don't 3. A list of differentiators — services I offer that competitors don't 4. A list of overlaps — services we all offer, where positioning or pricing may differ 5. For each gap, differentiator, and overlap, add a brief "so what" recommendation: Add, Drop, Reposition, or Promote Keep the language simple. Focus on what a business owner needs to decide, not academic analysis. Here is my data: [PASTE YOUR SERVICE LIST HERE] [PASTE COMPETITOR SUMMARIES HERE] [PASTE ANY REVIEW QUOTES HERE]
From the guide
How to use AI to build a simple gap analysis of your service offering compared to competitors so you know what to add, drop, or reposition →Related Prompts
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Use this prompt after reviewing the draft script and noticing that specific sections feel off in tone. Adapt it by swapping in the actual section or objection you want refined — this example targets a pricing objection that comes across as defensive rather than empathetic.
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Run this prompt immediately after the pattern-extraction prompt, in the same conversation. It converts the identified patterns into a structured, table-format script that team members can scan and use mid-call without sales training.
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Use this as your master reusable proposal prompt after every sales call. Paste your rate card and five post-call notes into the bracketed fields to generate a complete, client-ready proposal draft in under two minutes.